ANCHORS AWEIGH: THE 250th

Documenting the largest veteran celebration in US history.

Once a relic of the past, the military parade returns to the modern stage.

In 1898, Broad Street was awash in bunting and flags as Philadelphians lined the route of its most recent military parade to cheer returning soldiers, the marching bands in patriotic unison with the sentiment of the nation. In 1976, Philadelphia’s Bicentennial celebrations drew the world’s gaze to its storied streets, uniting Americans in a moment of shared pride. Today, as the nation prepares for its 250th birthday, Philadelphia once again takes center stage—not with quiet reflection, but with the thunder of engines, the precision of marching Marines and Navy, and the soaring spectacle of the Blue Angels overhead. The Homecoming 250 Military Parade and veteran celebrations hope to honor those who have served, blending tradition and pageantry in a city that has recently wrestled with its own identity.

Yet, beneath the surface of this grand display, a different story unfolds. For some, the parade is a long-overdue tribute to veterans’ sacrifice—a chance for gratitude, unity, and remembrance. For others, the spectacle feels like a throwback to a different era, a show of force that risks overshadowing the solemnity of service with political bravado. As Philadelphia prepares to welcome the world once more, the city stands at a crossroads: Can it celebrate its heroes without losing sight of the values they fought to defend? This is the story of 250 years of honor and sacrifice—a celebration as complex, vibrant, and contested as the city itself.

In 2025, the US Military is returning to its hometown—Philadelphia—and inviting the world to join the celebration.

ANCHORS AWEIGH: THE 250TH is an exclusive behind-the-scenes documentary following the planning and execution of the historic Navy & Marine Corps 250th birthday celebration in Philadelphia, exploring the honor of service while navigating the complex political landscape surrounding military commemorations in America's birthplace.

In the months and weeks preceding the events, we will provide an inside look of all that it takes, logistically, politically, and culturally, to celebrate our nation’s veterans in such a profound way. We will walk alongside the families making the emotional and physical journeys to their military’s birthplace, and experience the grand scale of the commemoration through the eyes of those who have served so well. We’ll witness multiple generations experience this truly once-in-a-generation moment, as veterans, children, and grandchildren share one of the biggest sources of their families’ pride.

This documentary will honor our service members while honestly exploring the complexities of military celebration in modern America - exactly the kind of nuanced, patriotic storytelling Fox Nation audiences expect and deserve.

The Story

The Organizers

  • Philadelphia Mayor's office officials

  • Philly250 leadership team

  • Military liaisons and event coordinators

ACT I - Planning the Celebration

  • Inside the Mayor's office strategy sessions

  • Philly250 organization coordination meetings

  • Veteran groups and military families preparing

  • Forming corporate and community partnerships

ACT II - Building to the Event

  • Logistics challenges of a major celebration

  • Security considerations and crowd management

  • Community outreach and educational programs

  • Protests and opposition groups organizing

ACT III - The Celebration and Impact

  • The event itself in all its patriotic glory

  • Counter-protests and peaceful demonstrations

  • Veteran interviews and personal stories

  • Community reaction and lasting legacy

Compelling Characters

The Veterans

  • WWII, Korea, Vietnam, Iraq, Afghanistan veterans

  • Active duty Navy and Marine Corps personnel

  • Military families with multi-generational service

The Community

  • Supporters celebrating American military heritage

  • Critics questioning military glorification

  • Local businesses and residents navigating the divide

  • Activists or military family members with complex perspectives of armed forces

Inspiration

La Grande Siene

Peacock

La Grande Siene, a two-part doc about the making of the Paris Olympics Opening Ceremony, follows its creative head Thomas Jolly, its choreographers, composers, event coordinators, and even President Macron as France gears up to host the most ambitious ceremony in history.

But bringing the torch down the Seine won’t come with out challenges- Can the medieval river quays support the weight of the event? Can the city rally all the Seine’s boat operators to ferry the olympians? And the biggest question of all, will rain ruin two years of work?

THE MAKING OF Super Bowl LVIII

NFL

In 2024, it was the most watched broadcast in history, shattering records with 124 million viewers. Super Bowl LVIII didn’t need the hype, and yet in the days leading up to it a short documentary was released about the making of the event. Beyond a marketing piece, this will serve forever as the memory of the blood, sweat, and tears that went into creating the event

For the US Military’s biggest year yet, it too deserves to be recorded for the history books.

Production Approach

Balanced Perspective

  • Honor military service and sacrifice

  • Acknowledge legitimate concerns about war and militarization

  • Present multiple viewpoints without false equivalence

  • Focus on human stories rather than political rhetoric

Cinematic Style

  • Intimate behind-the-scenes access

  • Emotional veteran interviews

  • Dynamic event coverage

  • Historical context through archival footage

Fox Nation Values

  • Patriotism and respect for service

  • American exceptionalism

  • Support for military families

  • Celebration of national heritage

Production Timeline

Pre-Production (3 months)

  • Character development and story mapping

  • Additional access negotiations

  • Historical research and archival acquisition

Principal Photography (9 months)

  • Planning meetings and preparations

  • Community events and protests

  • Main celebration weekend

  • Post-event reflection and impact

Post-Production (4 months)

  • Editorial and sound design

  • Color correction and finishing

  • Fox Nation delivery requirements

Total Timeline: 16 months from greenlight to delivery

Our Team

Who are we? We’re Philamedia—a North Philly-based production company with a deep love for this city, so much so that we named our company after it. We’re here to stay, with no plans of leaving. Our creative leadership includes:

Brandon

Gulish

Brandon is an Emmy Award-winning director renowned for his visionary storytelling and innovative approach to filmmaking. With a career spanning over two decades, Brandon has captivated audiences with his exceptional ability to weave compelling narratives across a diverse range of genres. His work is characterized by its emotional depth, stunning visual style, and meticulous attention to detail. Brandon's dedication to his craft has earned him numerous accolades, including multiple Emmy Awards, solidifying his reputation as a leading figure in the industry. His portfolio showcases a wide array of successful projects, from gripping documentaries to critically acclaimed television series, all of which highlight his unparalleled talent and passion for storytelling.

Beau Rosario

Beau is an award-winning director and cinematographer celebrated for his artistic vision and technical expertise. His unique blend of creativity and precision started at Temple University and has now taken him all over the world as a visual storyteller. Beau's work is distinguished by its striking visual compositions and evocative cinematography, as well as his tenacious pursuit of story and truth. Having spent 6 years as the Co-Director, Cinematographer, and lead editor of the award winning film The Elephants and the Grass, Beau established himself as a filmmaker that can capture breathtaking moments in real time, and then edit people’s story with the highest level of compassion and humanity. 

CLINT Rosario

Clint is a Producer with Philamedia, managing projects from the company’s larger commercial work, to unscripted content. He enjoys the relational and strategic elements of producing in the field, as well as seeing how our teams translate stories to the big screen. Serving the kids of the local Philly community and exploring the world are some of Clint's biggest inspirations and favorite ways to spend his time. In preparation for Philly 2026, Clint is working with Philadelphia Parks and Recreation, the US Soccer Federation, community organizers, and the Fairmount Park Conservancy to craft exciting new visions for Philly’s Semiquincentennial initiatives.